People all over the globe know those two big brand, Apple and Samsung. They are two strong brand on this planet ! Good quality and value in both brand. They've been competing with each other for a long time. Personally, I think there's never a win or lose.
Apple doesn't want Samsung or any other companies stealing their innovative ideas. "The
ITC on Friday ruled that Samsung violated Apple's patent that covers
swiping your finger across the display of a device. Because Apple
invented swiping, right?" It's hard for companies to keep up with
Apple, because they are constantly coming up with new ideas. Companies
like Samsung need to learn how to think more outside of the box.
"Not
many users switch from Apple to Samsung at only 11%. This is critical
to Apple’s long-term survival since Apple users are sticking with iOS
and not defecting to Samsung, the biggest Android player by far." So
far, Apple seems to always "win" in these battles. Their brand
continues to be favored amongst most consumers. It'll be a surprising
day if Samsung ever comes up with an idea that Apple wants to steal.
The battle between Samsung and Apple seems to be never ending. Many
people think the whole controversy is very immature and unethical. I
guess I'd say I agree. However, I have to take a moment and put myself
in the shoes of each company. It would be extremely annoying and
stressful if another business wanted to steal my idea. "The
Apple v. Samsung saga began in April 2011, when Apple (AAPL, Fortune
500) accused Samsung of "slavishly" copying the iPhone and iPad. Samsung
replied by counter-suing Apple, accusing the Cupertino company of
infringing on its software patents."
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